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Packing the Pipeline: How PackIQ Boosted Qualified Leads by 235 with Revnew

Client Success Story: PackIQ, a leader in innovative packaging solutions

Project Name
Project Name
PackIQ
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Industry
Packaging Solutions
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Duration
6 Months
Packing the Pipeline

About the Company

PackIQ specializes in innovative packaging solutions designed to optimize efficiency, sustainability, and cost-effectiveness for their customers across various industries. With a focus on customer-centric solutions, PackIQ continuously strives to exceed client expectations by delivering packaging innovation. 

PackIQ's Goals

PackIQ aimed to enhance their demand generation strategy and sustainably increase lead volume and quality. The primary objectives were to consistently grow qualified leads, ensure a robust sales pipeline, and set high-quality appointments for their sales teams

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The Challenge

PackIQ needed a reliable system to generate consistent, high-quality leads and appointments. Their main challenge was developing predictable and scalable demand generation processes that could regularly fill their sales pipeline with valuable appointments.

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Consistency Issues

Irregular lead flow creating unpredictable sales cycles

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Quality Concerns

Difficulty identifying and engaging high-value prospects

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Scalability Problems

Limited ability to expand lead generation efforts

The Solution

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Targeted Messaging

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Content Syndication

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Precise
Targeting

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Direct 
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The Revnew Approch

We developed a tailored, strategic campaign approach designed to match PackIQ's strengths with precise market opportunities, delivering measurable growth and clarity.

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Strategic Discovery Sessions

Understood PackIQ's unique selling points, ideal customer profiles, and market positioning.

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Persona + Market Research

Mapped out and targeted the most relevant decision-makers within industries reliant on innovative packaging solutions.

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Messaging Development

Crafted personalized content that highlighted PackIQ's expertise, value proposition, and differentiated offerings.

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Outreach Execution

Executed strategic outreach campaigns to generate consistent leads and set high-quality appointments.

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The Results

Over 22 months, Revnew's demand generation and appointment-setting efforts yielded significant, measurable results, providing PackIQ with a predictable and scalable model, significantly enhancing their sales pipeline health

Total Leads Generated: 235

Average Monthly Lead Volume: 10.7

Peak Lead Volume: 16 leads in May 2024

Appointment Quality: High-quality appointments consistently set, significantly improving sales efficiency

Ready to Achieve Similar Results?

Contact Revnew today to learn how our demand generation and appointment-setting strategies can transform your sales pipeline.