Blogs

Following up on sales leads is a critical part of the sales process. It can make a significant impact on whether a deal is closed or an opportunity is lost. In this article, we will dive into the best ways to follow up on a sales ...

According to Gartner, around 70% of B2B marketers use buyer intent data for their prospecting goals. In fact, the right intent data about potential buyers can deliver up to 4X sales pipeline growth.

Do you want to be a leader in the health tech industry? Then, you need to know how to market your healthcare product. Selling your software to the medical sector is difficult as it is a highly regulated industry. However, if you a...

Being in the energy business, you might have a hint of the hot topic among B2B clients. And that is the demand for cleaner, more efficient energy solutions. In fact, you can feel the fierce competition to meet these demands among ...

Attracting potential customers is essential for your sustainable growth. In fact, by implementing effective strategies, you can capture the attention and interest of your target audience.

53% of marketers dedicate half or more of their budgets to lead generation. Yet, 37% find high-quality lead generation challenging.