Mastering the Assumptive Close in B2B Sales
We have all felt it—the adrenaline rush after closing a deal. Now, think about this. Won't it be great if you could consistently recreate this moment
What’s the “near-miss” end goal for any B2B marketer? Being in the final stage of a big sale. Correct?
Have you ever opened an email from a company that completely missed the point? Maybe they tried to sell you something you weren’t ready to buy, or they overwhelmed you with technical jargon when all you needed was a simple explana...