Blogs

A successful lead-generation process is crucial for your business to increase its customer base and revenue. In fact, as per studies, 53% of marketers invest almost half of their business budget to generate leads. Thus, ensuring y...

Manufacturing marketing – the act of promoting, selling, and distributing products to customers – plays a pivotal role in the success of any manufacturing business.

Let’s discuss an increasingly crucial topic in business: sales and marketing alignment for lead generation. It is critical to business success because your business growth will only improve with proper alignment between these two ...

Have you ever considered building a virtual SDR team? It's becoming an increasingly popular option for businesses.

Have you ever wondered how to create a successful sales team? A critical step is to decide between outsourcing your SDR teams and sales executives vs. in-house hiring.

Within the realm of marketing, demand generation and lead generation are frequently used in a synonymous manner. However, they possess distinct meanings. In fact, understanding the demand generation vs. lead generation strategies ...